DENVER, Co. and KIRKLAND, Wash. – March 19, 2008 – MapQuest and INRIX® today announced a collaboration that will allow consumers and businesses to access the full breadth of INRIX traffic information across multiple MapQuest® business units including MapQuest.com, MapQuest Wireless, and MapQuest Platform Services.
MapQuest has integrated INRIX’s real-time traffic speed and incident information on the leading mapping site in the U.S., MapQuest.com. MapQuest.com® users can now select a “Traffic” view which allows them to visualize traffic flow and incidents along major roadways in more than 100 US markets.
“Our extensive customer research shows that traffic is one of the most requested features from our users,” said Christian Dwyer, SVP and GM of MapQuest. “After evaluating alternatives we decided to incorporate INRIX traffic across multiple MapQuest offerings to provide the best coverage and highest accuracy for trip planning and navigation.”
The integration of INRIX traffic allows users to take into account real time traffic information, whether planning personal travel or locating a favorite retail store, restaurant or other location on MapQuest.com, or on their mobile device using MapQuest Navigator.
“The tremendous growth and demand for accurate and reliable traffic information is revolutionizing the way customers get to the important places and events in their lives,” commented Bryan Mistele, president and CEO of INRIX. “We are thrilled to partner with MapQuest, the clear leader in navigation solutions with more than 45 million* monthly MapQuest.com users, to enrich the user experience with traffic-influenced navigation and driving directions.”
INRIX traffic is currently available to mobile consumers via MapQuest Navigator 5.0, the newest version of MapQuest’s voice-guided, GPS-enabled wireless application launched in November 2007. Additional MapQuest implementations are planned throughout 2008.
MapQuest has also made available a toolbar featuring one-click access to real-time traffic information, automatically updated every five minutes. Users who download the new toolbar will have instant access to the features they rely on from MapQuest.com, including finding places, directions and gas prices, no matter what site they’re browsing.
About MapQuest, Inc.
MapQuest® offers Internet, wireless and business solutions that help people find places. MapQuest.com is one of the most recognized and trusted brands on the Internet, and offers the leading consumer Web site for maps and directions, serving over 45 million* users in February 2008, according to comScore Media Metrix. MapQuest, Inc., a wholly owned subsidiary of AOL LLC, is based in Denver, Colorado.
About AOL
AOL® is a global Web services company that operates some of the most popular Web destinations, offers a comprehensive suite of free software and services, runs one of the largest Internet access businesses in the U.S., and provides a full set of advertising solutions. A majority-owned subsidiary of Time Warner Inc., AOL LLC and its subsidiaries have operations in the U.S., Europe, Canada and Asia. Learn more at AOL.com.
About INRIX
INRIX® is the leading provider of accurate real time, historical and predictive traffic information nationwide, providing over 40 industry partners and customers including Clear Channel Radio’s Total Traffic Network, deCarta, MapQuest, TomTom, Microsoft, TCS, Tele Atlas, TeleNav, Telmap and others with the highest quality data and broadest coverage available for personal navigation, mapping, and other location-based service applications in the car, online and on mobile devices.
INRIX Traffic Services leverage sophisticated statistical analysis techniques, originally developed by Microsoft Research, to aggregate and enhance traffic-related information from hundreds of public and private sources, going well beyond the limitations of static road sensor networks, historical-based models and cellular data aggregators, to offer customers the most sophisticated understanding of the unique system-wide traffic patterns in each metropolitan area. Additionally, INRIX offers real-time for 129 markets in the U.S. the U.K. and Europe and incident data for 122 markets across the country through its partnership with Clear Channel Radio’s Total Traffic Network. To experience the traffic technology revolution behind the next generation of navigation and location-based service applications, visit www.inrix.com.
MEDIA CONTACT
INRIX
K. Michele Largé
425-284-3854
Michele@inrix.com
AOL / MapQuest
Chris Savarese
212-206-4589
Chris.Savarese@corp.aol.com
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* comScore Media Metrix February 2008
INRIX is a registered trademark of INRIX, Inc. in the United States and/or other countries.
MapQuest, Mapquest.com, AOL and AOL.com are trademarks of AOL LLC.
The names of actual companies and products mentioned herein may be the trademarks of their respective owners.
