This whitepaper examines the limitations of traditional traffic counting methods and how scalable mobility data is transforming the way roadway volumes are measured.
Accurate traffic volumes are essential for transportation planning, site selection, and infrastructure investment. Yet conventional traffic counts are often expensive, limited in geographic coverage, and quickly outdated—leaving decision-makers with incomplete insights.
Learn how INRIX leverages connected vehicle data to deliver scalable, time-of-day and directional traffic volumes across entire road networks—providing a more comprehensive, efficient, and modern approach to volume measurement.
Download the full whitepaper to discover how advanced traffic volume insights can power smarter, data-driven decisions.
What You’ll Learn:
> The limitations of traditional traffic count methods.
> How time-of-day and directional volume insights improve analysis.
> How scalable, network-wide volume data supports planning and site selection.
> How reliable traffic data reduces uncertainty and accelerates decision-making.